Industry trends for short-run, promotional labels are increasing. As a result Americk Packaging offer a variety of solutions to make your packaging as functional as possible, including the following finishing techniques:
- DOMINO ink jet coding
- Augmented Reality built into artwork
- Speciality finishes
- Thermochromic inks
Our highly successful previous projects includes being one of the printers for the Coca Cola bottles ‘share a coke campaign’ and the IRN BRU bottles personalised ‘your clan’ tartan.
Speak to one of our labelling experts today to find out how we can add maximum impact to your promotional labels.
DOMINO ink jet coding – Unique coding is widely used to help consumers to interact with a brand by offering them rewards for redeeming the codes on the label.
As well as rewarding your customers for remaining loyal to your product it also encourages them to visit your website, in addition it offers you a stress-free way to track the effectiveness of your campaign.
Augmented Reality built into artwork – Allow your consumers to interact with your brand or product in a whole new way.
When a specially printed label is hovered over with a mobile device using an app called Blippar, then useful, exciting and interesting content is unlocked.
Speciality finishes – Our range of speciality finishes include foil embossing, cast and cure (to achieve ultra-high gloss or matt finishes) and pearlesant (colours which change under different light settings).
A speciality finish is a highly effective way to give maximum impact to your product and make it stand out with a colourful and unique label.
Thermochromic ink – These are inks that react to temperature fluctuations.
Often used for products which reach optimal consumption conditions when either heated or chilled, thermochromic inks indicate when it’s at peak performance by either the appearance or disappearance of certain text or images.
Flexo / Digital combination – This combination enables every label to have a different image or message and allows you to provide your consumers with truly personalised packaging.
For more information on any of our promotional label options, please contact one of our experts.