Less carrying, good conscience!
- Plastic to avoid - the number 1 measure from the consumer's point of view in terms of environmental protection. How water bubblers can make life more comfortable and help to stem the flood of plastic.
- Reaching target groups beyond the mass media - the role of PR and social media in times of fragmented markets.
- Individualization despite standardization - homemade beverages as a new trend.
--- Date: 12.11.2019 Time: 12:30 - 12:45 Location: Forum BrauBeviale | Hall 1, stand 1-350